Jenna Sauber Blog Posts

Jan
17
2012
Did you know that YouTube has a nonprofit program that offers Channel and video enhancements, for free, to any qualifying nonprofit? It’s true, and it’s a no-brainer for any charity organization who is using video to tell their story. You can apply...
Jan
17
2012
Last year, I spent considerable time researching best practices for climate resilient cities--an endeavor that culminated in what I believe was the first ever global ranking of resilient cities. Now, after extensive research on smart cities...
Jan
13
2012
While there are many “top” lists and awards, none specifically address trustworthy business behavior - perhaps because the word “trust” presents a definitional challenge. For three years Trust Across America has been working with a growing team of...
Jan
13
2012
New York Times columnist Nicholas Kristof has been one of mainstream journalism’s most eager adopters of Internet tools. The Pulitzer Prize winner has a sterling reputation as a human rights reporter, and is a major proponent of Facebook, Twitter...
Jan
13
2012
Nonprofits are flocking to social media as a way to communicate with stakeholders. While that effort to engage donors and supports is laudable, it's also fraught with challenges. Be aware of these seven pitfalls when venturing out into the world of...
Jan
12
2012
Data-driven storytelling is all the rage on the web, particularly as we move into the election season. Online maps provide a concrete, quickly digestible way to drive home the connection between your organization's work and where it takes place....
Jan
12
2012
Charitable donations from mobile phones have grown more common in recent years. Two thirds (64%) of American adults now use text messaging, and 9% have texted a charitable donation from their mobile phone. And these text donors are emerging as a new...
Jan
11
2012
With the explosion of open data, we’ve seen a proliferation of civic software aiming to get community information on everything from road closures to restaurant inspections into people’s hands. The apps have great potential for engaging people in...
Jan
11
2012
Like anything in social media, the need for evolution comes pretty fast and furious. Time and time again, we become enamored with the latest trend, buzz word, or tools and focus on it incessantly until something else comes along or that topic isn’t...
Jan
10
2012
UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time...
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