non-profit effectiveness

Blog Post

by Nancy E. Schwartz
What’s the relationship between an organization’s tagline and its strategy? When we announced the winners of this year’s GettingAttention.org’s Nonprofit Tagline Awards (The Taggies), a bit of a debate unfolded about the connection between tagline...
by Jamie Carayiannis
Guest blogger Jamie Carayiannis is a rising senior at James Madison University in Harrisonburg, VA and an intern with the Case Foundation. Having previously served as CEO of the American Heart Association (AHA) for more than decade, Cass Wheeler has...