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Fellows Friday is a weekly series on the TED Blog that profiles one TED Fellow each week. We have asked the Fellows to answer our question below to share their knowledge and advice with other social entrepreneurs, innovators, and changemakers who are coming up with big ideas that can change the world.
Designer Tino Chow helps organizations tell the stories of their Big New Ideas to make the world a better place. He also spends time on his own big ideas — from a “24 Hour Design Jam,” to a cross-country bike ride. Despite the challenges of being an awful speller, Tino is living his dream, and plans to continue storytelling and community-building the rest of his life.
Sokunthea: There are many aspiring social entrepreneurs out there who are trying to take their passion and ideas to the next level. What is one piece of advice you would give to them based on your own experiences and successes?
Tino: They can hire Big New Ideas. [Laughs] Just kidding.
For me, it’s important not just to look at what we do and how we do it, but to ask that most important question of why we do what we do.
Why we do what we do will always drive what we do and how we do it.
Especially for social entrepreneurs, if they don’t understand why they do what they do, they just have missed the point. That’s my advice and statement that I want to make: understand why you do what you do.
Read the rest of Tino's Fellows Friday interview here.