YouTube Tries to Make "Doing Good" Part of its Everyday Routine

One of Google's earliest YouTube employees is now leading a new charge at the company: Trying to figure out how to make YouTube a better service for social good - focusing on nonprofits, education, and free expression/activism.

YouTube has long worked with nonprofit-types to help them spread their causes and raise money. About 16,000 organizations are currently in its program for nonprofits, which gives them access to special YouTube features and support, Google says. And YouTube, the video service, is already a tremendous mouthpiece for activists.