Latest Social Media Content

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Stay on top of the latest trends and up to speed with the most recent resources.
Mar
12
2013
Bloggers, businesses, and organizations often ask us, “what are people pinning from my websites?” These website owners help create the content on Pinterest and we wanted to help them understand which pieces of content people find most interesting. Today, we’re pleased to announce Pinterest Web...
Mar
08
2013
Before you clicked to this blog post, you probably checked your email, liked a page on Facebook, followed your favorite musician on Twitter, shared a video, searched for a restaurant on Google, and let your online friends know about the good deal you just got on shoes. Well, maybe you didn't do...
Feb
25
2013
Last year when Myspace announced that it would be launching a redesign, I was very intrigued. Even more so when they released a video last September teasing what the new Myspace would look like. The design was good – very good, in fact. For months I was anxious, excited even, for the new Myspace to...
Feb
25
2013
For many nonprofits, email is the bridge that Facebook fans frequently walk across on their way to becoming a donor, simply because it’s more private and less distracting than Facebook. This is why it’s critical to have a smart email marketing strategy in addition to a smart Facebook strategy....
Feb
11
2013
Despite being an echo chamber as far as the press was concerned only two months ago, now Google Plus is “bigger than Twitter,” according to many of the same media outlets. That might not feel true today, but it will in short order. A month ago, I wrote about how no one was willing to admit that...
Feb
11
2013
Most nonprofit’s have no idea that they likely have a Facebook Community Page. Launched in 2010, the purpose of community pages are still mostly unknown although a sound hypothesis would be that their existence is now connected to the recently launched Facebook Graph Search. The hope of many admins...
Jan
22
2013
A long overdue follow up to my post on 29 Nonprofit Bloggers to Follow on Twitter, below are 29 nonprofit resources that tweet regularly on subjects ranging from fundraising to social media to mobile communications. Of course, there are many other resources deserving of being listed – if you...
Jan
22
2013
Good photos are powerful. A good image captures interest, creates connection and provokes a reaction, which can then inspire action. All organizations need quality images that inspire people to act — to share, to like, to comment, to give. Newsletters, websites and Facebook pages with photos that...
Nov
29
2012
In "Measuring the Networked Nonprofit" by Beth Kanter and Katie Payne they talk about the ''ladder of engagement' as a way to visualize how nonprofits move people in stages from awareness to action.
Nov
26
2012
  TED, the international conference known for tackling "ideas worth spreading" just topped a billion views for its videos. That's a billion with a "b." That milestone didn't just happen on its own - TED has been gathering momentum online for a decade. The first step came in 2001, when TED...
Nov
12
2012
Except for a short test in 2009, your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. The most recent changes to Facebook’s Edgerank has decreased the percentage...
Nov
05
2012
The adoption of digital technology is one of the major distinctions Millennials have among previous generations. The age group in their late teens to early 30s can create a profile on the latest social network faster than you can say “smartphone.” Many might deem their ubiquitous love affair with...

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