Related Posts

Jul
28
2014
Small businesses and nonprofits face a different set of circumstances when it comes to social media marketing than their larger for-profit counterparts, namely: smaller budgets, fewer employees and a greater priority on traditional forms of...
Jul
28
2014
I’m sure you know that visual content on social media can massively improve engagement. But just how important is it?
Jul
02
2014
Amazingly, it seems like there’s more social media tools than Jonas brothers, with the gap growing every day. I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to...
Jul
02
2014
Pressure. You feel it. I feel it. Every nonprofit communicator and fundraiser out there feels it. Social media pressure, that is. Whether the source of this anxiety (Am I keeping up? Do I have a billion Facebook likes or Twitter followers? Is my...
Jun
04
2014
The right Twitter tools will make you way more effective and efficient.  And without the right Twitter tools you will waste a lot of time. Don’t you just hate Twitter?  Don’t you just love Twitter? Which camp are you in! When I...
Jun
04
2014
Are you wondering what the latest social media trends are for marketers? Want to make sure you don’t miss out on the next trend in social media? Fresh from the 2014 Social Media Marketing Industry Report (which surveyed 2,800+ marketers), this...
Apr
07
2014
A community is a group of people with the same set of core values driving towards the same goal. For your nonprofit, activating this like-minded, engaged community is crucial to growing your organization and making a difference. But building a...
Mar
13
2014
SXSW 2014
We went, we saw, we conquered. SXSW 2014 Interactive is now officially closed, but there is still much to be done—from cementing new partnerships, and applying what we have learned, to sharing new ideas with our colleagues. Here is a brief recap of...
Feb
26
2014
We’re packing our suitcases and heading down to Austin this week for SXSW Interactive—a five-day festival that showcases a mix of digital creativity, emerging technology and unique networking events. From March 6 through 11, members of the Case...
Feb
21
2014
By now, we’ve all set up professional Facebook and Twitter accounts, separate from our personal ones. It’s commonplace to find a company sharing, tweeting, and pinning about what’s happening. For some, this might seem like an uncomfortable intrusion...
Feb
21
2014
If your organization’s communications staff has been trying frantically to get your Facebook numbers back up after a shocking drop in post visibility in December, you are not alone. Facebook stated in a recent announcement that new changes to the...

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