Good, smart, fun and relevant content should be at the core of any social media strategy. Great content should reflect your brand and give people a reason to stay engaged.
That’s why it’s critical to build a content strategy into your social...
Last week, Invisible Children launched a brilliant video aimed at making Ugandan rebel warlord Joseph Kony "famous" in the interest of capturing him and ending his reign of deranged brutality.
And now they're being attacked — not by Kony, but by...
YouTube has given all members of its non-profit program the ability to live-stream from their channels.
YouTube wrote in a blog post Monday that this will give its non-profit program members the chance to spread their causes, by sharing charity...
As part of Facebook’s efforts to make their site a central hub for web activity, the subscribe button was its way of allowing users to gather information and follow famous or respected personalities without either side having to befriend each other.
Fresh on the heels of last week’s tornado disaster, the American Red Cross and Dell have unveiled a social media crisis monitoring center at the Red Cross’ Washington, D.C. headquarters. The command center, formally called the American Red Cross...
It’s not often that a half hour online documentary about conflict in an African country gets over 7 million views in the space of two days. But that is exactly what ‘Kony 2012′, a video produced by non-profit Invisible Children and directed by Jason...
Top national brands have signed up for AmEx's new program with Twitter, the partnership unveiled Tuesday that allows consumers to get cash back by syncing their credit card and social media accounts. Best Buy, McDonald's, Whole Foods, and Zappos are...
We're living in a time of uprisings — you just have to pick up the newspaper to know that. Depending on what day it is, you're apt to find front-page stories of folks taking to the streets in Russia, Syria, Greece, India, you name it. Even in the U....
Most nonprofits have not yet upgraded to the new Facebook Timeline for Pages design, but as more and more admins begin to realize that the Timeline design and tool set is much more than just uploading a photo to the top of your page, I think we’ll...
Facebook made it official today on the Today Show no less. The long anticipated changes to Facebook brand pages – switching to the timeline format – is now available to all brand pages. But Facebook hasn’t played god with us and flipped the...
The internet has opened many doors, and Craig Newmark was one of the first entrepreneurs to help open them and start making a difference, back in 1995. Craig is the founder of Craigslist, the web-based platform where people can help each other with...
Here are some of the latest tweets in real time from those we follow. We’ve used popular hashtags (keywords) to find specific tweets about this subject.
