As the old distinctions between the for-profit world and the nonprofit world break down, a new concept is emerging -- the ability to fulfill a social purpose while pursuing a financial profit. Companies are realizing that their social investments can pay off financially, and their business success can translate into social good. Likewise, trailblazing nonprofit organizations are adopting an entrepreneurial approach to addressing social challenges.

 

Some of the greatest change in recent years has come through the blending of values -- economic, environmental, and social. We asked Jed Emerson to outline his vision for "sustainable capitalism," including the role that businesses and foundations can play. He argues that we need to overcome an outdated 19th-century business approach to meet today's needs and realities. Read more in "A Value Vision for the 21st Century: The Role of Foundations in Creating Sustainable Capitalism."

 

For some real-life examples, see Blended value: Success stories.

 

A stronger partnership between nonprofits and for-profits is just part of the evolving field of philanthropy.  At the Council on Foundations' Family Foundation Conference in Honolulu on January 2006, Steve Case discussed "Beyond the Horizon: The Future of Foundations."  Watch the webcast or read a summary or the transcript. And in a related op-ed featured in the Wall Street Journal in 2005, Steve outlined his belief that "Purpose and Profit Go Together."