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As companies continue to navigate the economic impacts of the pandemic, many will be forced to close their doors. However, companies certified as B Corporations may have a reason to be optimistic. Data shows that businesses focused on stakeholder governance tend to be more resilient than others. Nell Derick Debevoise, founder and CEO of B Corp Inspiring Capital, recently noted in Forbes, “in the last financial crisis, certified B Corps were 63% more likely to survive than other businesses of similar size.”


And as professor and author Christopher Marquis writes in a new B The Change blog post, by incorporating purpose alongside profit, B Corps have a strong competitive advantage during both crisis and calm—especially as stakeholders increasingly hold businesses to higher standards. 

P.S. If you’re new to the conversation, make sure to follow the B Corps community on Twitter!

Kudos to GivingTuesday! They just launched the Starling Collective—a new global learning collaborative along with $250,000 in microgrants to develop innovative approaches to generosity.
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