From the earliest days of the Case Foundation and our work in the digital divide, we have been keenly aware of the difference in access and opportunity that communities face in this country and around the world.

All around us we see individuals, businesses and communities solving problems, improving lives and expanding prosperity, yet hurdles to economic security and employment confront too many and grave global challenges still persist.

Our efforts to support entrepreneurs and the role they play in driving innovation and job growth in the US and around the world have certainly been rewarding. But in the past year, we began to ask ourselves whether the full potential of entrepreneurial talent is being put to work on pressing local, national and global problems. And, in particular, how the playing field can be leveled for underrepresented communities—including women and people of color—to become entrepreneurs and grow thriving businesses.

We are committed to expanding our support for inclusive entrepreneurship, building upon a learning base started this year through partnerships with Forward Cities and Opportunity Nation. We will explore partnerships and programs that aim to reduce common barriers to entrepreneurship faced by diverse entrepreneurs, and scale local pilots into national programs serving women and entrepreneurs of color.

Entrepreneurs will continue to drive the jobs and innovations necessary to grow economies, strengthen communities and solve intractable problems. The strongest and most resilient economies will be those that figure out how to create robust startup ecosystems in all parts and for all people of their country, including those that are currently under-represented.


Calling all entrepreneurs, aspiring founders and their supporters! Share your photo. Tell your story. Join the movement to redefine who is and can be an entrepreneur.

America’s startup culture tells us that anyone can bring forward the next big idea. Yet, all too often women entrepreneurs and entrepreneurs of color are left on the sidelines. It’s time to change the narrative of how we talk about entrepreneurs in American culture. It’s time to break down the stereotypes of who can be an entrepreneur and correct the outdated myths of what an entrepreneur can look like.

#FacesofFounders is searching for dynamic entrepreneurs from all backgrounds, and particularly entrepreneurs of color and women founders, who are key to driving innovation and job growth in the U.S.

Between October 3 and November 22, 2016, entrepreneurs, aspiring entrepreneurs and their allies are invited to upload their photo on, choose a caption of what entrepreneurship means to them and share the image on social media. Entrepreneurs also have the opportunity to tell their story to be eligible to win one of five awards, including a story in a sponsored story on The photos and stories showcased in this campaign will shine a spotlight on the millions of diverse entrepreneurs in America and reinforce the importance of an inclusive approach to entrepreneurship. Together, we can change the perception of who is and can be an entrepreneur.

#FacesofFounders is powered by the Case Foundation, the Blackstone Charitable Foundation, Google for Entrepreneurs and UBS, in partnership with Fast Company.

Additional promotional support is provided by Black Enterprise and Latina Media Ventures.

To learn more about #FacesofFounders and join the movement, visit

Myth of the Entrepreneur

Today, when you look at the most highly celebrated entrepreneurs—or look at how entrepreneurs are depicted in pop culture—it’s not exactly a picture of diversity. And typically the story of the entrepreneur casts main characters that appear to be singularly heroic, toiling away in garages and labs until, suddenly, a Eureka Moment! We believe this isn’t the reality faced by entrepreneurs, but rather how our culture is promoting a false vision of entrepreneurship. We must very intentionally examine, and change, the stories we tell.

We aim to help change this narrative by launching a new blog series called The Myth of the Entrepreneur. Through this series we will take a critical look at the common stories told in startup culture. It’s time to reboot and re-focus the narrative on entrepreneurship, and create a message of inspiration and aspiration grounded in inclusivity.

We hope you will join us on this journey—offer up your thoughts, inspiration and new era entrepreneurs you admire on Twitter using the hashtag #Ent4All.

Myths Posts

The Myth of the Entrepreneur

We're launching a new blog series that will take a critical look at the common stories and myths told in startup culture.

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The Myth of Isolation

The second in the Myth of the Entrepreneur series, examining and changing the stories our culture tells about entrepreneurs.

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The Myth of Combat

The third in the Myth of the Entrepreneur series, examining pitch competitions and how they can sometimes provide too narrow a view of entrepreneurship.

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The Myth of Failure

The fourth in the Myth of the Entrepreneur series, we look at failure and how to ensure all entrepreneurs can afford to succeed.

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The Myth of STEM; The Only Way

A guest blog post in our Myth of the Entrepreneur series, examining how entrepreneurship is fueled by more than just STEM.

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The Myth of the "E-Word"

The sixth in the Myth of the Entrepreneur series, we contemplate the term “entrepreneur” itself as a barrier to expanding and diversifying entrepreneurship.

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The Myth of the Coasts

The seventh in the Myth of the Entrepreneur series, we explore four reasons it’s actually a great time to be an entrepreneur from the Midwest.

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Featured Posts

Celebrating Inclusive Entrepreneurship at White House Demo Day

A focus on inclusive entrepreneurship - bringing together entrepreneurs from all walks of life and from across the country.

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Unleashing Entrepreneurship in Africa: Solutions for the World

The Case Foundation is excited to participate in the 2015 Global Entrepreneurship Summit taking place in Nairobi.

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Powering Entrepreneurship with Inclusion

The Case Foundation returns to New Orleans to dive deeper into their entrepreneurial ecosystem.

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Entrepreneurship and Inclusive Economics: Two Forces of Good

Sheila Herrling delves into the idea that job creation & inclusive growth will restore the American Dream of equal opportunity.

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Can Startups Save the American Dream?

Steve Case and the University of Virginia ask "Can Startups Save the American Dream?"

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