Over the course of 2016 and 2017, the Millennial Impact Report has looked at the impact of U.S. presidential election on Millennial cause engagement, focusing on the Millennial activism both during and after the 2016 Presidential election.
The 3,000-Millennial nationwide study completed in 2017 built on the work done throughout 2016 to begin to understand how the political climate, demographics, geography and other factors influence the Millennial generation’s social issue interests and their actions in support of the causes they care about. The 2017 study finds is that while Millennials for the most part don’t agree with the direction the country is going, they are ready to take action and use their voice through cross-sector means to create the change they want to see.
Since 2009, the Case Foundation has supported the Millennial Impact Project. This effort has resulted in a pivotal series of studies—the Millennial Impact Report—which have been downloaded more than 85,000 times. The reports explore how this generation connects, gives and gets involved with the issues they care about. The research is complemented by the Foundation’s continued sponsorship of MCON, an annual gathering that brings together cross-sector leaders to discuss new strategies and insights in Millennial engagement.