This Month in Social Good

February may be the shortest month of the year, but this February was packed with news in the world of social innovation. In particular, we saw new data, stories and perspectives brought forward in the world of Inclusive Entrepreneurship that we’d like to reflect on and use to power the movement. I spent some time rereading our weekly Case Foundation Breaking Good newsletter to gauge some of the conversation around supporting diverse entrepreneurs this month. Here are some of the articles and trends that stood out to me: 

Black History Month is a reminder to uplift Black entrepreneurs—past and present

Every day is a great day to celebrate the achievements of groundbreaking innovators in history and the people who are carrying on their legacies and building their own. But as Black History Month comes to a close, we’re given a renewed commitment to uplift the stories of Black entrepreneurs—sharing both the contributions they bring and the unique challenges they face. 

With that in mind, we were inspired by reflections from successful Black entrepreneurs on how they succeeded in a world filled with barriers designed to stifle their progress. One of the Be Fearless quotes that stood out came from Urban One founder, Cathy Hughes: 

“[Don’t] let anyone convince you that your dream, your vision to be an entrepreneur, is something that you shouldn’t do. What often happens is that people who are well meaning, who really care for us, are afraid for us and talk us out of it.” 

There’s a glaring gap for women entrepreneurs

As reports highlighting data on entrepreneurship from 2017 begin to come out, the statistics on women entrepreneurs are disheartening, to say the least. According to Pitchbook, businesses with all-women founding teams received just 2.2 percent of all venture capital in 2017. Teams with a mix of genders received just 12 percent, and a whopping 79 percent of venture capital went to all-male teams (the remaining 7 percent was unreported). 

To change these numbers, there isn’t an easy fix. We know where we can start—more women launching businesses, more women in venture capital, fewer cases of bias at the hands of investors—but none of these alone will solve the problem. Partners are stepping up across industries to build solutions together that will collectively challenge the systemic biases that affect how opportunity is distributed in our culture. Data and storytelling can play major role in that, which brings us to our next trend. 

We need to support data and storytelling on underrepresented innovators

Sherrell Dorsey is doing just that. Dorsey founded a daily newsletter called ThePLUG to report on founders, investors and innovators of color. This month, she talked to Vice about the need for more data on Black entrepreneurs. This is one of the many great points she made: 

“A lot of times, especially in the black community, when you look at entrepreneurship, there’s been very little data collection—like, the kind of businesses we’re creating, the kind of problems that we’re solving. (…) A lot of times investors are looking for patterns in data, so when that information is not shared in public, you get a knowledge gap.” 

To extrapolate out from what Sherrell is saying, if investors don’t have the data they are used to having when making investment decisions, they are less likely to fund initiatives. Therefore, having a more robust dataset on Black entrepreneurship could help spark solutions across the board. That’s something we’re working towards as we champion inspiration capital as a core part of our Inclusive Entrepreneurship work. By uplifting the stories of underrepresented entrepreneurs—stories that share both their challenges and their unique insights—we’re hoping to change widespread assumptions about who is and can be a talented entrepreneur. 

Entrepreneurship can flourish across in all communities across the U.S.

Another widespread assumption about entrepreneurship we’re working to challenge is the notion that Silicon Valley is the only great place to launch a company. Fortunately, that idea is being challenged by entrepreneurs, investors and ecosystem builders across the country. We loved hearing about how Kela Ivonye, founder of connected delivery storage service, MailHaven found Louisville Kentucky, not Silicon Valley to be the best place to build the company.  

On the ecosystem side, we’ve been inspired by news about places like Raleigh, where a program is helping formerly incarcerated individuals pursue entrepreneurship. In the Midwest, a variety of organizations are working to support the region’s female entrepreneurs. And in New York, three of the city’s major banks announced plans to give a combined $40 million to programs supporting women and entrepreneurs of color there.  

This month, Engine also interviewed an ecosystem builder in Colorado as part of an ongoing series we love, #StartupsEverywhere, where the outlet talks to the people building entrepreneurial ecosystems across the country. And this week’s Kauffman Foundation newsletter poses important questions on how we can build inclusive ecosystems, including a powerful video by Melissa Bradley on her experiences as an entrepreneur, investor and ecosystem builder. 

From celebrating past and present Black entrepreneurs and leaders, to building solutions for female founders, to tackling the data gap, to highlighting innovation everywhere—leaders in the world of Inclusive Entrepreneurship are getting to work. The stories we’ve seen this month inspire us and we can’t wait to read and share even more of these informative and inspirational stories. To learn more, sign up for our newsletter, Breaking Good. 

Is there anything we missed this month? Tell us about your favorite social good story you saw in February! 

A Month of Entrepreneurial Stories

Our Inclusive Entrepreneurship work at the Case Foundation is built upon the core value that we must change the way we all talk about entrepreneurship, expanding who we lift up as success stories and busting myths that hold entrepreneurs back. National Entrepreneurship Month gave us a great opportunity to dive into the subject again and to celebrate entrepreneurs from a wide variety of backgrounds. It also gave us a chance to provide an honest look at some of the challenges of entrepreneurship.

We focus our work in Inclusive Entrepreneurship on challenges across race, place and gender, driven by the stark statistics that show the disparities faced by diverse entrepreneurs. Just looking at venture capital distribution reveals that only 10 percent of venture-backed companies have a female founder and only one percent have an African American founder. And just 75 percent of all venture capital is being distributed to just three states; California, New York and Massachusetts. Talent is everywhere; opportunity is not. And many of these elements are central to the stories that were at the core of our National Entrepreneurship Month blogs.

November 1st was both the first day of National Entrepreneurship Month and National Stress Awareness Day, so we kicked off our series with an examination of the role stamina and support plays in becoming an entrepreneur. We asked our #FacesofFounders entrepreneurs how they manage the stress of launching and running a business. See what they said in Confronting the Dark Side of Entrepreneurship.

On Veteran’s Day, we shined a spotlight on veterans in entrepreneurship and ways to support them. Our friends at Bunker Labs took to #FacesofFounders to share how the organization is working to build an ecosystem to support veteran entrepreneurs. Read what CEO Todd Connor had to say in How Bunker Labs Is Building an Inclusive Ecosystem for Veteran Entrepreneurs.

Then we looked back at the Essence Festival panel our senior vice president, Sheila Herrling, moderated with a group of entrepreneurial changemakers. Herrling shares some of the top takeaways from the informative and action-inspiring conversation in Changing the Face of Entrepreneurship.

Finally, to celebrate Small Business Saturday and #Giving Tuesday we focused on some of the many ways individuals can support entrepreneurs running businesses of all sizes. Not every entrepreneur has the same financial and social resources, and in Keeping Entrepreneurship at the Heart of the American Experience, we highlighted the many ways that individuals can support entrepreneurs in their daily lives and with the purchasing decisions they make.

We hope these stories has given you a chance to learn more about entrepreneurs, their valuable contributions and how you can support them. To learn more and to access a list of resources on these subjects, visit our website, follow our Medium publication #FacesofFounders and subscribe to Breaking Good, the Case Foundation’s weekly newsletter, to see more from us on entrepreneurship, race, place and gender.

There is much more work to be done and while Entrepreneurship Month may be over, we will continue to champion building onramps to entrepreneurship for all with the goal of everyone having an equal chance at unlocking the American Dream. We hope you will join us.

Keeping Entrepreneurship at the Heart of the American Experience

Entrepreneurs are vital members of our communities. The products and services they provide, innovation they spur and jobs they create are critical to the economic wellbeing of a community and a core part of the American Experience. As we have seen in the growth of the Impact Investing movement over the past ten years, entrepreneurs are also increasingly focusing part, if not all, of their efforts on addressing social and environmental problems that other stakeholders have been somewhat ineffective at solving.

While we know that the idea of entrepreneurs toiling away by themselves alone in a garage is a myth, while bringing forward these innovative new ideas, many entrepreneurs do spend a significant amount of time working by themselves or in small teams before their business gets to scale. It takes a village to get a startup off the ground, but building the community needed to succeed can be challenging. For example, 48 percent of women founders cite a lack of available mentors as a barrier to success and the average cost to launch a startup is around $30,000 with reports claiming that 80 percent of funding for new businesses comes from personal savings, friends and family. This creates additional roadblocks for entrepreneurs without wealthy friends and families.

We believe that entrepreneurs are only as strong as the community around them — investors, ecosystem builders, their team, supportive policy and you! As we approach Small Business Saturday and #GivingTuesday, we have rounded up some of the ways that anyone, anywhere can help entrepreneurs succeed.

Head to #FacesofFounders to read more about how you can support the entrepreneurship ecosystem…

Changing the Face of Entrepreneurship

At the core of the Case Foundation’s Inclusive Entrepreneurship work is finding solutions that allow all innovators, specifically women and people of color, to explore and participate in the entrepreneurship arena and all it has to offer.

As a part of the 2017 Summer Essence Festival, I had the pleasure to host an engaging panel discussion with Kristen Sonday, Co-Founder of Paladin (and a #FacesofFounders winner!), Kathryn Finney, Founder of digitalundivided and Brian Brackeen, CEO and Founder of Kairos. These changemakers are disrupting the image of who is and can be an entrepreneur and are part of a movement to seize the opportunity that inclusive entrepreneurship provides and dramatically change the distribution of capital required to make that happen.

On the Essence Festival stage, we had thoughtful and action-oriented conversation trying to unbundle what’s at play behind the following set of stats: If women are the fastest growing group of entrepreneurs, particularly black women, women-led businesses are outperforming their male peers in many VC portfolios and racially-diverse companies are outperforming industry norms by 35 percent, why does so little capital go their way? For context, less than 10 percent of venture-backed companies have a female founder; less than one percent have a black founder; less than one percent have a Latinx founder, and; a mere 0.2 percent have a black female founder.

These statistics make up the backdrop to the great conversation we had on stage. Key themes we covered are:

  • Talent is equally distributed, opportunity is not.
  • It’s not just about the financial capital; social capital is hugely important.
  • He (because it’s largely men) who make the decisions matters
  • Media plays a big role in setting default narrative and images of who is an can be an entrepreneur.

I hope you’ll watch and share your feedback on social media using  #FacesofFounders!

A New Form of Digital Philanthropy: Open Sourcing #FacesofFounders

Open source software, by its simplest definition, is a work of software whose source code is available for others to read, study, modify and redistribute with little restriction other than that the free access is maintained. Earlier this week, I wrote in an op-ed in the Stanford Social Innovation Review (SSIR) about how we at the Case Foundation see open source as another form of philanthropy—a digital one whose contributions influence the success of many by providing publicly accessible software. In the article, I shared how we see the potential of open source software and how it can spark innovation, accelerate social good and ultimately help change the world.

Building on the early work of Jean and Steve Case—pioneers in the democratization of information with AOL—technology has always been a crucial part of how the Case Foundation works, and our tech-centric legacy has led us to champion early ideas that are now commonplace such as online giving and digital advocacy. In the course of that work, we have often used open source technologies because of their scalability and opportunity for customization. Giving the technology we create for projects at the Foundation back to the open source community is the next logical step. As we take on new challenges and new campaigns that serve our movements, we will also begin to take the time to ask ourselves and the community if a project that we think would be good for our efforts would also be good for others’ efforts. If that is true, we will dedicate time and resources in the project to open source the components that the community needs. Our contributions will always follow the needs of our broader goals, and we will open source the work in which we and the community find of real value.

So, as a part of our commitment to this open source ideal, we are excited to release the code that powered our #FacesofFounders campaign. This open source code includes features that powered the social photo upload and filters, applicant and story submissions, and the distributed judging platform. By releasing this platform’s code into the community, we are aiming to help those looking to launch similar campaigns where applicants must submit information and have a pool of judges evaluate the submissions.

We designed this platform that powered the first phase of the #FacesofFounders campaign to attract entrepreneurs, particularly women founders and entrepreneurs of color, to share their photos and stories of entrepreneurship on FacesofFounders.org or on Twitter using #FacesofFounders. Launched at the White House’s South by South Lawn festival, in partnership with Blackstone Charitable Foundation, Google for Entrepreneurs and UBS, along with Fast Company, #FacesofFounders sought out and lifted up America’s dynamic entrepreneurs who are key to driving innovation and job growth. The winners of the crowdsourced contest, who were reviewed by our panel of 40 guest judges, were selected because they bridged innovation and a commitment to inclusiveness. We then featured the winners of the contest on FastCompany.com and our #FacesofFounders Medium publication.

The technology powering this campaign was a huge part of its success, and we’re excited to share this code with the open source community. Throughout the judging process, we received numerous comments on how easy it was to use. The platform has three unique components that are all a part of a combined codebase.

Social Media Profile Photo Filter

The first of which is the photo upload feature that allowed visitors to upload a photo (or select their Facebook or Twitter profile photo) and place a campaign-themed filter on top of it. The visitor could then make that filtered photo their profile image on their social media profiles, and the photo was added to a shared photowall on the homepage, which continually displayed all new and past filtered photos. In addition administrators had the ability to remove inappropriate photos from the homepage.

Story Submission

The second feature is the story submission system. In addition to, or instead of, uploading a photo, visitors could submit their story to the judging platform. This submission tool contains customizable forms and can be placed in a “closed” state once judging begins. All submissions entered through the form then go into a queue for a site administrator to assign to judges. Because the platform is built into WordPress, it is also possible to directly upload submissions via WordPress’s dashboard.

Story Review and Judging

The third and final component of this codebase is the judging platform. As visitors submit stories, they queue in the judging section of the backend. Once all submissions are final, assigned judges can log into the platform and request submissions to review. The judges score each submission on a numeric scale, and the platform uses those scores to begin ranking each submission. Site administrators can then log in and view the stories ranked by their aggregate scores to determine winners. The entire codebase comes packaged as a WordPress theme for easy deployment and visual customization using WordPress’s robust theme system.

This open source #FacesofFounders platform is a useful tool for organizations running any sort of applicant submission and review process, and it could be modified to accommodate a grant or scholarship application review, among other uses. If you have a pool of judges or reviewers who are geographically separated or difficult to coordinate on schedules, the platform accommodates such logistical challenges by facilitating an individualized back-end review process. We believe that this code will be integral for the prizes and challenges community.

Given the collaborative nature of the open source community, we are looking for organizations interested in using this code in their own campaigns, as well as suggestions for ways to improve the #FacesofFounders codebase. Moving forward, we plan to share more of the software powering other campaigns and efforts with the open source community.

We at the Case Foundation hope our work can help others, and we’ll do our part to help catalyze the open source movement as we share our resources, our time and our talents with the community. We are excited to share this multifunctional platform with the community, and we look forward to further contributing to this part of digital philanthropy.

You can find the #FacesofFounders platorm here.

Confronting the Dark Side of Entrepreneurship

November is National Entrepreneurship Month, and the irony that the month kicks off with National Stress Awareness Day will not be lost on any entrepreneur.

Throughout the month, we at the Case Foundation will be celebrating entrepreneurs and all of the contributions they bring. When we talk about putting our Be Fearless principles into practice, it’s not surprising that we often turn to startup founders for inspiration. For “Make big bets” you can’t help but think of Sara Blakely and Jeff Bezos; “Let Urgency Conquer Fear” evokes the story of Daymond John; “Make Failure Matter” conjures images of Oprah who was told she wasn’t made for TV, Elon Musk, or Thomas Edison who famously declared, “I haven’t failed, I’ve just found ten thousand ways that won’t work.”

But the story of many entrepreneurs, because they can be so inspirational, can also become over-glamorized. What we don’t talk about enough, however, is the stamina — mental and physical — required to be an entrepreneur. It’s an essential part of the narrative of who is and can be an entrepreneur. And since that very notion was the premise of our recent #FacesofFounders campaign, we reached back out to some of those featured founders to take on the topic of stress management.

Head to Faces of Founders on Medium to see what they said.

The Best Newsletters for Inclusive Entrepreneurship News

There’s a lot happening in the world of Inclusive Entrepreneurship, and as the movement gains traction and accelerates more and more every day, it can be hard to keep up with the news in the field. From new rounds of investment in companies driven by women and founders of color, to discussions on how unconscious bias plays a role in venture capital, to inclusive champions who are working to level the playing field—these are the stories that hit our inboxes everyday. And at the Case Foundation, we are sharing stories of founders from different races, places and genders who are challenging the old notions of entrepreneurship.

To help you keep up, we’ve compiled a list of the top newsletters that fill our inboxes with news of the changing face of entrepreneurship. Here’s what should be on your reading list:

  1. RaceAhead by Ellen MgGirt of Fortune talks about culture and diversity in corporate America. Sign up here.
  2. The Broadsheet by Kristen Bellstrom and Valentina Zarya of Fortune reports news on the world’s most powerful women in business and beyond. Sign up here.
  3. ThePLUG by Sherell Dorsey, Tyler Young and Korey Mac has the top news on African Americans in tech and entrepreneurship. Sign up here.
  4. Forward Cities shares the top news in inclusive innovation in up and coming cities across the country. Sign up here.
  5. Circle Up from Circular Board* is a roundup of news on the entrepreneurial ecosystem for women. Sign up here.
  6. Black Enterprise Magazine provides weekly digests with news on business, investing, and wealth-building resources for entrepreneurs of color. Sign up here.
  7. Breaking Good by the Case Foundation is our weekly curation of the top stories in Inclusive Entrepreneurship, Impact Investing and social good. Sign up here.

 Make your inbox do the work for you. With these informative email newsletter options, you’ll be an inclusive entrepreneurship expert in no time. And if you’re interested in impact investing, check out my blog on all the best newsletters for Impact Investing news!

 

*Jean Case is an investor in Circular Board