Impact Investing Spotlight: A New Kind of Investment

What happens when tech industry leaders put their money behind entrepreneurship serving lower-income Indians? An opportunity to build markets and drive change for the people who need it the most in India is created. This is the latest topic on impact investing explored by the Case Foundation and Entrepreneur.com magazine in partnership with ImpactAlpha in this week’s case study on Unitus Seed Fund (Unitus).

Unitus, created by Will Poole, is one of a group of investment funds attracting the attention of investors seeking both competitive financial returns and philanthropic value. Unitus is focused on providing seed stage funding – early stage investments to help entrepreneurs develop and grow their initial business models – and operational and networking support to help these early ideas grow into viable and scalable businesses. There are many influential investors from tech and business who are interested in being a part of this new investment strategy, including Bill Gates, who is an investor in Unitus.

Unitus’ proposition is based on Poole’s philosophy that, “companies that target those customers well, that know their needs and that learn how to meet those needs are going to be valuable companies.” The fund specifically looks to support businesses Bangalore, India that serve both the growing affluent market and those in the “base of the pyramid” (BoP)—individuals earning $10 per day or less.

Funds like Unitus are changing the narrative around money flows into developing economies. By making sound investments in local businesses, they are providing a vehicle that empowers local communities as consumers by improving their access to the goods and services they value, and as entrepreneurs, developing viable business solutions. This model contrasts with traditional perceptions that these dollars should be used strictly as charity. And it should come as no surprise, according to the International Finance Corporation’s report, The Next Four Billion, the four billion people who comprise the BoP are a mostly untapped $12.5 trillion market. The potential for financial returns and social impact is significant.

Read the full article about the impact of Unitus and the range of top investors Poole and his team are attracting to impact investing through their fund.

Are You Ready to Change the World in 2015?

As we dive into 2015 it seems fitting to take a moment to reflect on the past year—to celebrate the big wins, learn from the losses and contemplate our collective impact on the people and communities in which we can all play a role. Last year, changemakers rallied together from around the world to make their own marks on the social sector—marks that left an indelible impression we call change. These actions inspired, challenged and drove countless people and organizations, including us, to make big bets, to take risks and to let urgency conquer fear.

In honor of 2014’s unique milestones and the organizations and groups that made them happen, we created a special video that highlights the big wins we achieved together and reminds us of the critical challenges that still remain in 2015.

We’re also celebrating the important work of the representative groups in this video by providing several of the featured organizations with awards totaling $25,000 to help them make an even greater impact in 2015.

For us here at the Case Foundation, 2014 will be remembered as a year of movement building through our advancement of impact investing; a year of action with the debut of a new Be Fearless Action Guide supporting the work of bold changemakers; and a year of learning as we forged new partnerships and explored new issue areas that impacted our work and that of the sector. Most importantly however, we will remember 2014 as a great year during which visionaries came together to help build a better world.

It is our hope that this video helps you reflect on your own impact in 2014 and inspires you to create the change you want to see in 2015 and beyond.

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We Can’t Wait – World Toilet Day 2014

These days, it seems like there’s a dedicated “day” for pretty much everything – to raise awareness for important issues, to give to local charities, or to celebrate important people in our lives. I don’t ultimately think it’s a bad thing, as it causes us to pause and reflect on important moments and issues. One of these “days” that has gained momentum and attention in recent years that I’m particularly passionate about – is today, World Toilet Day.

A day dedicated to toilets may seem a little silly at first glance – it’s a big slab of porcelain in a room in our house that we generally take for granted. It’s easy to forget that they were an important innovation that dramatically improved our quality of life. In fact, readers of the British Medical Journal (BMJ) chose the introduction of clean water and sewage disposal—“the sanitary revolution”—as the most important medical milestone since 1840, when the BMJ was first published.

But it’s an innovation that is not taken for granted by the more than 2.5 billion people worldwide that are still living without access to improved sanitation. It is not taken for granted by the young women who face the choice of defecating out in the open or risking rape and assault to walk to the nearest public toilet. Nor is it taken for granted by those who are subject to cholera, diarrhea and a whole host of other health issues that are caused by overrun sewers and as the result of so-called “flying toilets.” Makes you think a little more carefully about that slab of porcelain in your house – or even public rest stops that we have to duck into during road trips, doesn’t it?

Addressing the sanitation crisis has the potential to not only improve quality of life for nearly 40% of the world’s population, but to have a tremendous positive impact on a whole host of other issues – from global health, to safety for women and girls. Over the years, the world water crisis has deservedly gained great global attention – but only recently has the issue of sanitation has really come to the forefront, with the UN officially recognizing World Toilet Day in 2013 (after several years of “unofficial” World Toilet Days in years prior).

Some of the most interesting and exciting innovations in global development are happening in the sanitation space – from organizations like Water for People focused on transparency in bringing access to clean water and improved sanitation to everyone, forever; to major international organizations like the IRC International Water & Sanitation Centre and Water and Sanitation for the Urban Poor; or initiatives like the Gates Foundation’s “Reinvent the Toilet Challenge.” Not to mention the growing number of companies and nonprofits like re.source, SOIL, Humanure Power, Clean Team, Toilet Hackers and others that are delivering major innovations in both design and approach for deploying toilets in both urban and rural settings.

I’m particularly proud to serve on the board of one of these innovative organizations – Sanergy – which is focused on providing access to affordable, hygenic sanitation in urban informal settlements. To date, Sanergy has launched more than 575 of its Fresh Life Toilets in Nairobi, Kenya, where more than eight million people lack access to clean water. The organization doesn’t just stop at building and franchising toilets that offer a clean, dignified place for residents to use the bathroom (and a steady income for the Fresh Life Operators who purchase and manage the toilets) – Sanergy also safely collects and transports the waste from Fresh Life toilets, and is converting it into useful byproducts like organic fertilizer. The importance of waste removal and conversion can’t be understated in communities where a sewer system typically doesn’t exist – or is rarely working properly if it does.

I’ve been lucky enough to visit Sanergy and see first-hand the impact of their work in Nairobi twice over the last two years, most recently just two weeks ago. It has been beyond inspiring to hear directly from the Fresh Life Operators on how their lives, and the areas around them, have been transformed by the use of the Fresh Life Toilet, is an understatement. It is also powerful to witness Sanergy’s efforts to truly ensure that everyone in the community has access to a clean, dignified sanitation facility by working not just in commercial areas, but with schools and in residential areas to install the Fresh Life Toilets (you can read more about their impact in schools here and here).

I’d be selling Sanergy short, however, if I only talked about their groundbreaking work in addressing the sanitation crisis in urban settings. It’s impossible not to notice the culture of the organization they’re building – as one of Kenya’s fastest growing social enterprises, Sanergy has a team of more than 190 young, energetic, talented individuals on a mission to change the world and global health as we know it. The impact of the more than 600 jobs they’ve collectively created – including those within the community they’re serving – is a critical part of their work.

So today, on this World Toilet Day, I’m pausing to reflect on one of our most unsung, and often taken-for-granted innovations – and celebrating the work of amazing organizations who are working towards a healthier future, where everyone can take their toilet for granted, forever.

To learn more about World Toilet Day efforts led by UN Water, click here.

Profiles of Impact – Case Studies of Impact Enterprises, Funds and Investors

Here at the Case Foundation we recognize how important it is to highlight the great work of innovative thinkers and doers. This week, in partnership with Entrepreneur.com and ImpactAlpha, we launched a new topic hub—Profiles of Impact—that will feature successful impact funds, innovative investors and social enterprises working to provide financial and social returns. Read Jean Case’s blog celebrating the launch, as well as profiles of Happy Family and Progreso Financiaro. We’ll continue to release profiles weekly, so check back often!

To continue to track what’s new in impact investing, be sure to follow us on twitter at @CaseFoundation.